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Case Study: The Gowers

 

FACT: You can sell wine using an email newsletter

"Moving to Easy-News was a positive breakthrough move for us. It was only after much deliberation that we moved from our ‘in-house’ e-newsletter to Easy-News. Since establishing the partnership with Simon St John and his team at easy-news, the appearance of our e-newsletter has improved, the regularity of distribution has improved, the anxiety of preparing each distribution has reduced and, most importantly, sales have increased. The service offered by Easy-News is professional, prompt and great value."
Phil May, Winemaker, The Growers, Margaret River, WA
www.thegrowers.com

For boutique winemakers, the challenge is how to sell more wine directly and build an audience of passionate followers who will buy more of each vintage, year-in, year-out.

An email newsletter is one of the most critical tools to achieve these goals and if you don’t have one in place you are missing out on building a solid stream of wine sales to an audience who is not motivated by price but rather by the quality you offer. And there are not too many sales opportunities like that in these days of discounting-obsessive marketing.

The above quote from our client Phil May at The Growers highlights the key benefits of an Easy-News email newsletter:

“It was only after much deliberation that we moved from our ‘in-house’ e-newsletter to Easy-News.”
- Phil May, The Growers

BENEFIT: Easy-News replaces all the battles of trying to send an email newsletter to a list of subscribers. Yet is it also 100% secure and private. You get the complete confidentiality of your list that is so important with superb systems and service.

“Since establishing the partnership with Simon St John and his team at easy-news, the appearance of our e-newsletter has improved, the regularity of distribution has improved, the anxiety of preparing each distribution has reduced”
- Phil May, The Growers

BENEFIT: We design a email newsletter template that matches the look and feel of your website. And because it is so easy (we do all the hard work!) there is no dreading newsletter time…..you’ll want to send your news and see the wine sales come flowing in!

“….most importantly, sales have increased”
- Phil May, The Growers

BENEFIT: You will sell more wine with an effective email newsletter strategy.

“The service offered by Easy-News is professional, prompt and great value."
- Phil May, The Growers

BENEFIT: That’s our aim – superb service at a low cost.

Create Your Own Wine Sales Success Story

If you really want to sell more wine, Easy-News is the simple and cost-effective approach that will achieve that goal. At $29 a month, pay-as-you-go (and with no lock-in contract) it won’t break the bank and the returns will be measured in dollars – more wine sales, more referral sales to wine buyer’s friends and a direct line from your cellar door to your passionate wine-buyers email inbox.

CLICK HERE to get started today